about
Naked Truth Beauty is a research-based resource focused on providing practical, non-judgmental tips for everyday decisions. We want to create clarity and accessibility around ethical personal care and sustainable living that promote the health of our bodies, communities and planet. We believe that doing the best we can with small changes adds up to big impacts.
All are welcome here. I'm not into shaming others for making different choices than I do. This journey isn't about perfection, it's about doing what we can, when we can, to live with more positive impact.
I believe...
in voting with our dollars to support brands that are
fighting against the odds to uphold more than one bottom line,
in doing things better instead of cheaper,
in putting people, planet, and principle over profit.
I also believe in doing the best you can in each moment.
Buy less.
Buy better.
But if sometimes you clean up your dog's vomit with paper towels, that's okay, too.